Campaign Management
Campaign Management
A digital marketing campaign involves the execution of a marketing strategy across all the digital channels where consumers engage with a brand, usually for the purpose of improving a company’s conversion rate.
5 Steps to Building a Killer Digital Marketing Campaign:
- Define Your Goals. To some people, this advice seems so glaringly obvious that you might wonder why we would include it at all.
- Identify Your Target Market
- Define Personas
- Realistically Assess Your budget
- Take Advantage of Social Media